I know little about design agencies and companies within the UK, so in order to answer this question effectively, I will conduct thorough research into current and existing companies to organise a list ranging from my top five favourites.
Brass are proficient in Visual Communication. Their products consist of digital, marketing, media and print. All of which are supported by strong relevant graphics. Brass have been commissioned by a great variety of companies, many of which are large household names as found in the images below.
Brass cover brand identity. For example in the advertisement campaign for Ribena, they created the motion graphics for TV ads and bottle packaging graphics, along with other recent Ribena branding. Brass have done this package theme with many other companies such as Lucozade and Schwarzkopf. The work is diverse through all products, all staying relevant to the target audiences.
Brass is on my top 5 list because of the well considered and constructed visual communication in brand identity.
This design comapny is based in London, and is well recognised for its creative content. Visual and information graphics appear to be Cartlidge Levene’s Strong point, as the work produced is primarily standing out to audiences. Due to this, many designs are used as signs around art galleries, as this company has been commissioned by the Tate and other galleries.
From observation of this work, I get a Michael Craig Martin inspired vibe. This is because of the high contrast, vibrant colour usage and wall mounted designs that are used.
It’s clear to see that the use of a design grid is understood, as the text is aligned well in separate columns. The image above supports this, as well as the solid colour use vector style again. These images are screen captures taken from Cartlidge Levene’s website.
For explorational guidance, visual communication and effective location identity – this design company excels over the rest.
The Bibliotheque Design delivers a large array of products, however their best service in my opinion is their branding and communication graphics. Shown in the images below are examples of BD’s work in use.
Upon viewing Bibliotheque Design’s work, it’s clear to gather that they mix type and image well. Typography is usually the main factor to their designs used in elaborate ways, often being overlapped, using negative space or contrast to stand out. They then begin to throw in shapes and photography to break up the lettering using the same negative space and contrast techniques. This is found with most of their branding for companies like Christopher RÆBURN found above.
Out of the design companies analysed in this list, Bibliotheque Design has the best use of Typography, and implements this into their digital and physical branding campaign.
Pentagram is the largest design company worldwide, with only a total of three studios, one being in the UK. As they receive a lot of design commissions and tasks, they have a large amount of products and deliverables to offer. These range from web design, logos, visual communication, brand identity, interior design and more. The placed images below show off some of their achievements.
I think that Pentagram composed leaflets, books and other prints are their greatest deliverable, as they always carry effective visual dynamics, making full use of the space and offering effective communication. Pentagram also produce incredible logos too. For these reasons, this places them second in my top 5 list.
Fitch are a worldwide design company with 13 studios located all over the world. However one of their largest facilities is in London. They specialise in unique brand signatures – so effectively diverse brand identity – similar to Brass. However Fitch work for a large range of different businesses, and therefore have a lot different design deliverables and outcomes. Fitch also covers architecture for retail too, taking brand identity even further. The inserted screen captures below are taken from their website, and showcase some work.
I really favour the work produced by this design company. Each piece consists of effective communication, sharp dynamic illustrations and aesthetically pleasing contrasts. The first two images are of a football context comission. The second is for McLaren, specifically in celebratory promotion and identification of the car.
I favour this design company the most for its sophistication in design. Their presentation is of high quality for all of their commissions. Fitch don’t just work on brand Identity, they work on Brand soul, and how it feels to use a company’s product or be in their store. For those reasons, and that I favour the art style, Fitch is my number one choice for design companies in the UK.
Researching design companies has really opened my eyes more to the design industry. I find the work produced as a team highly inspiring. I also favour the idea of working in a studio and being part of that creative process where clients come to you, instead of being freelance and looking for clients yourself as that has the potential to end unsuccessful. I have infact saved Fitch and Pentagram onto my favourite bookmarks, as I find it a great source of Graphic Design inspiration.